Customers are sweating assets amid tight budgets, yet that doesnt stop an exec from Redmond getting creative with the sales pitch Microsoft wants enterprise customers to start thinking about PC refreshes using the same mindset – and line in the budget– as AI investments. The problem? Rising component costs caused by the proliferation of AI datacenters mean many clients are delaying client refreshes. In a call to arms, Microsoft became the headline sponsor of the Canalys Forum in Barcelona...
